May 17, 2025

Brittany Ferries and Visit Group Join Forces to Drive Digital Transformation

“Our goal is to increase holiday passenger volumes by 15% over the next five years”

Maria Mathieu, Head of Digital Products at Brittany Ferries

Brittany Ferries has partnered with Visit Group to modernize its digital booking systems. This collaboration aims to enhance customer experience and operational efficiency by adopting Visit Group’s modular platform. The new system will offer real-time availability and pricing, streamline internal processes, and support Brittany Ferries’ goal of increasing holiday passenger numbers by 15% over the next five years.

Visit Group provides smart software and technology for the experience and hospitality industry- enabling seamless operations, effortless room and ticket sales, tailored packaging of stays with experiences, and consistent revenue growth across channels.

Read more: https://www.visitgroup.com/visit-group-welcomes-brittany-ferries-new-partner-digital-transformation-journey