Louisa Bell appointed CEO of Hullo operator

By 21 October 20262026 Newsletter week 42

Vancouver Island Ferry Company (Hullo), has appointed Louisa Bell as CEO from January 2027.

Bell was most recently Chief Commercial Officer at P&O Ferries, overseeing customer strategy, sales, marketing, pricing and the onboard offering. She succeeds acting CEO Marco Ahrens, who will remain General Manager.

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