Gotlandsbolaget has officially taken over the Oslo-Frederikshavn-Copenhagen route from DFDS, following a 400 million DKK acquisition, which includes two cruise ferries and more than 800 employees. This strategic investment aligns with Gotlandsbolaget’s expansion in passenger shipping, building on last year’s Birka Gotland acquisition.
CEO Håkan Johansson expressed pride in continuing the route’s legacy, emphasising the focus on enhancing the passenger experience. Planned upgrades will prioritise cabin improvements with a broader review of onboard facilities. While the route will initially operate under the DFDS brand, a new identity and brand launch is anticipated in the coming year.
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