September 8, 2023
- Between June and August, nearly 1.8 million passengers sailed on Viking Line’s vessels.
- Many departures during the summer holiday season were sold out well in advance (new trend).
- Several reasons for the strong demand were local tourism, which was popular in both Finland and Sweden, and the recovery in international tourism in the Nordic region.
- Viking Line’s passenger figures for the summer months increased most on the Tallinn route (+8.7%) (June-August 656,401 passengers).
- The company had prepared for the summer holiday season by doubling capacity on its Tallinn departures during the peak of summer, and for six weeks three of the company’s vessels sailed across the Gulf of Finland: VIKING XPRS, VIKING CINDERELLA and GABRIELLA.
- The cheap Swedish krona drew visitors to Stockholm.
- +8.1% Turku-Stockholm (801,919 passengers June-August) partially driven by new vessel VIKING GLORY.
- South Koreans a new passenger category: largest increase among international passengers this past summer. South Koreans take group trips and want to visit as many countries as possible on their trip.
All routes combined: 1,786,499 passengers, 227,064 cars
- Turku–Mariehamn–Stockholm 801,919 passengers
- Helsinki–Mariehamn–Stockholm 218,752 passengers
- Helsinki–Tallinn 656,401 passengers
- Stockholm–Mariehamn (no service June 30–August 6, 2023) 109,427 passengers